The Missing Ingredient to Personalising Your Content

Adam E. Badenhorst
3 min readDec 17, 2019

I have been reading a few articles and felt something. I felt absolutely no connection to them and couldn’t understand why. I was thinking about the missing piece. I couldn’t put my finger on it until one day. It was thanks to one of my clients that asked me to work for her using one element that I didn’t every think about including in my writing. All of a sudden it clicked: Emojis.

Adam E. Badenhorst

Writer. Into politics, heritage, environment and crypto/future. Love a tough debate and intellectual discussions.